Visual Communication. Whether it is in print or web design. Magazine ad or billboard. Logo or icon. I've done it.
Modern and clean designs for ads, posters, mailers, and out of home.
Brochures, pamphlets, magazines, or newspapers.
Latest designs utilizing Html5 and CSS3 Code with SEO.
This is a sampling of my work.
This website is in the process of being redesigned. You may view the old website at, closerschoice.com.
This is one of the companies of Millennium Software Developers Inc.
This website is in the process of being redesigned. They have hired a writer to rewrite all of the copy. You may view the old website at, medcompinc.net.
This is a finished website, however they are going through the legal process to become a non-profit organization. They continue their ministry and collect through another organization.
I was Art Director for Fairway Outdoor Advertising in Palm Springs, Califoria.
I love to do public service ads. It's always great for the sponsor as well as the charity.
Extensions in billboard advertising when used properly attracts attention, and makes a memorable experience.
Great outdoor has to be brief, witty and a touch of humor. The extensions help attract attention.
I'm a Graphic Designer, an Art Director, and a Businessman.
This is where it all begins.
This is the graphic designer
with all of the responsibilities.
I work closely with the marketing department,
ask all of the questions, and make sure that
the final designs meet all of their requirements.
Then it is on to production and/or insertion.
I'm not here to win design awards.
It is a business, your business.
Whether my goal is to boast sales or
improving your image, I must never lose
sight of that. I work for you.
I have a passion for what I do. Graphic Design is not just about what something looks like, but what it can say before it is read. My professors and mentors were some of the best ad professionals from New York to Boston. Design is not just the look but the phycology of the design. That is what I strive for. A good design should evoke an emotion, whether it is a smile or tear. That is when you have their attention.
I have been a Project Manager throughout my professional career. Tight budgets and time schedules for advertising and marketing campaigns demands organization. My training for Project Management Professional Certification, and MS Project has proven to be priceless.
Elegance is not the abundance of simplicity. It is the absence of complexity.
Eye catching, memorable, witty, brief, and conveys your top selling point.
"Perfection is achieved not when there is nothing more to add,
but when there is nothing left to take away."
I'm a good listener because I do not believe in "cookie cutter," design. Who you are and how you do what you do is very important.
I'm passionate about helping the smaller entrepreneurs create their identity but also manage larger corporate accounts.
1249 Ribbon Road • Saint Johns, Florida 32259
rich@designmac.com